Our Snapchat community has now shared over 1 billion snaps - with over 20 million unique moments shared every day. We’re absolutely thrilled, and we couldn’t have done it without you. Thank you for your support and belief in our product. We feel privileged to work on Snapchat every day!
Snapchat Turns 1 Today!
As you know, it takes a village to raise a child (or one really good nanny). In our case, it took a village. We’re humbled and flattered by all the love and support we’ve received from the Snapchat community.
We realize it’s a bit cliché, but this felt like a good time to share three ideas that really matter to us. These ideas will drive the decisions we make while developing Snapchat over the next year.
We believe in sharing authentic moments with friends. It’s not all about fancy vacations, sushi dinners, or beautiful sunsets. Sometimes it’s an inside joke, a silly face, or greetings from a pet fish.
Sharing those moments should be fun. Communication is more entertaining when it’s with the people who know us best. And we know that no one is better at making us laugh than our friends.
There is value in the ephemeral. Great conversations are magical. That’s because they are shared, enjoyed, but not saved.
Thank you again for all of your support.
Love, Team Snapchat
We’ve been working day and night to accommodate the massive increases in traffic on the Snapchat service and prepare for a major product update. With millions of snaps sent every day, sometimes our servers are slower than we’d like. To address that problem we developed a faster way to write data to our servers. Unfortunately, this morning, when we pushed that change, some account data was corrupted. This affected 0.3% of our users.
We know how much it sucks when Snapchat goes down. It’s our favorite way to stay in touch with friends and make each other laugh. It hurts when we can’t provide our service to all of our awesome snappers.
We really appreciate your support – on Twitter, via email, and on Facebook. We’re reaching out to everyone who has been affected so that we can begin the process of restoring access to those accounts. Please let us know if you continue to experience issues: email@example.com
Some really exciting product announcements are on the way – stay tuned and happy snapping! We’re really sorry we let you down today.
Team Snapchat goes to Norway!
We’re excited to announce our first contest, which challenges YOU to send us your most creative and fun snap using the new drawing feature! Feel free to use a caption too.
The top 10 finalists will be featured on our Facebook page and the top 3 will win some awesome prizes! Our grand prize winner will recieve a $100 iTunes gift card and a Team Snapchat tank!
Anyone can enter, just take a snap (don’t forget to save it!) and send it to firstname.lastname@example.org with your name, hometown, and age with the subject as ‘Drawing Contest Entry.’
You can submit up to 3 entries. Entries can be submitted until August 23rd at 6pm PST.
Be sure to check out the full contest rules and prize details below:
Our bestie, co-founder, and resident dark hacking wizard Bobby is turning 24 today! In honor of Bobby’s favorite super hero, Batman, and the premiere of The Dark Knight Rises we’ve been sending silly Batman snaps all day. Join in the fun and send one to Team Snapchat!
A lot has happened over the past few weeks. We’re thrilled to announce that two terrific and talented engineers (and friends) have joined the team – welcome Daniel and David! We have also hired a wonderful community manager, Dena, who is already helping us get out from underneath our enormous email backlog. If you’re still waiting for support (sorry!) we promise that help is on the way.
We’re currently testing a super fast and fun update that should be out by the end of the month. Password recovery, bug fixes, a faster camera and drawing are coming soon to an iOS device near you! We’ve also got some top-secret stuff in the works.
For our Android fans – we’re hard at work building a great Snapchat experience for all of your devices! It’s not easy but we want to make sure it’s a great product. Shoot us an email if you’re interested in testing a pre-release version.
Last but not least – we want to thank all of you for your continued support of Snapchat. Over 110 million images have been sent through our service! Woohoo! We couldn’t have done it without you.
My co-founder Bobby and I met at Stanford in 2009. I was a freshman studying Product Design and Bobby was a junior working on his B.S. in Mathematical and Computational Science. Our first project was Future Freshman – a site that would forever improve the way high school students applied to college. Or so we thought. The site failed to get traction but we learned something important — we loved working together.
In April 2011 we moved into the not yet lucrative world of mobile photo sharing. With most photo apps on the market advertising ways to make photos prettier or more stylized, we thought there was an opportunity to do something different. We wanted a place to share awkward selfies and funny photos with our friends.
And after hearing hilarious stories about emergency detagging of Facebook photos before job interviews and photoshopping blemishes out of candid shots before they hit the Internet (because your world would crumble if anyone found out you had a pimple on the 38th day of 9th grade), there had to be a better solution.
We quickly got the first prototype up and running and continued to develop it throughout the following summer in Los Angeles. We worked tirelessly - except on beach days - with great input from close friends and family. Then in September 2011 we launched in the AppStore.
To get a better sense of how people were using Snapchat and what we could do to make it better, we reached out to some of our users. We were thrilled to hear that most of them were high school students who were using Snapchat as a new way to pass notes in class—behind-the-back photos of teachers and funny faces were sent back and forth throughout the day. Server data supported this and we saw peaks of activity during the school day and dips on the weekends.
Snapchat isn’t about capturing the traditional Kodak moment. It’s about communicating with the full range of human emotion — not just what appears to be pretty or perfect. Like when I think I’m good at imitating the face of a star-nosed mole, or if I want to show my friend the girl I have a crush on (it would be awkward if that got around), and when I’m away at college and miss my Mom…er…my friends.
We’re building a photo app that doesn’t conform to unrealistic notions of beauty or perfection but rather creates a space to be funny, honest or whatever else you might feel like at the moment you take and share a Snap.
We love the app — couldn’t go a day without it — and we’re super excited about the future.
Stay tuned. We have some really cool stuff on the way.