a. Snap Creative Services enable Snap or a partner engaged by Snap (“Production Partner”) to use content you provide to create deliverables for you (each, a “Deliverable”). You and Snap will mutually agree in writing (email acceptable) on the Deliverable, Production Partner (if applicable), due dates, and costs.
b. Snap grants to you a limited, non-exclusive, non-sublicensable, non-transferable, revocable license to use and publicly display each Deliverable on Snapchat or on a platform owned and operated by you. Each Deliverable (excluding content you provide), including any improvements, modifications, or derivative works of the Deliverable, are and will remain the sole property of Snap. You may not create any improvements, modifications, or derivative works using or incorporating any Deliverable without obtaining Snap’s prior written approval.
c. Snap represents and warrants that the Deliverable (excluding any content you provide) will not infringe upon or misappropriate any intellectual property rights, and Snap has all necessary licenses, rights, permissions, and clearances (including from any third parties) to grant you the licenses described in these Snap Creative Services Terms.
d. In order to improve the quality and performance of Deliverables, Snap may provide the Production Partner who created the Deliverable with feedback on how the Deliverable performed on Snapchat, including render rate, application time, share rate, save rate, average playtime, other technical metrics about its implementation, and how those metrics compare to Snap’s benchmarks.