Introducing our First CitizenSnap Report

Editor's note: Snap CEO Evan Spiegel sent the following memo to all Snap team members on July 29.

Team,

Today we are releasing our first-ever CitizenSnap report, which explains the way we operate our business and support our team, our community, and our partners – as well as, more broadly, our society and environment. This report, which also details our diversity, equity and inclusion efforts and related data, reflects our belief that it is in Snap’s best interest to contribute to creating a society that is healthy and an environment that is clean and safe, so that our business is able to reach its full potential. We want to profit as a byproduct of the success of our team, community, and partners – not at their expense.

This means that we define our success in terms of our relationships and the way we treat our team, our community, and our partners. We strive to build win-win-win partnerships where all parties benefit from shared success. Corporate citizenship is not an accessory to our business, it reflects the way we do business.

We are headquartered in the United States, a country with a unique history of corporate personhood, with equal protection guaranteed by the 14th Amendment to its Constitution (ratified during Reconstruction following the Civil War). The US government and courts have made clear that businesses participate in society not simply as profit-maximizing machines, but rather as fellow citizens – with accompanying rights and responsibilities. Our responsibilities extend beyond basic compliance with the laws of the countries where we operate to also include a commitment to making a positive difference.

In the US, we have learned that we cannot move forward without acknowledging our past and recognizing that we are here today at the expense of other people. The wealth of our nation was built on stolen land and stolen labor: enslaved people laid the economic foundation for our national prosperity, as did the forcible taking of expansive lands from indigenous people. Our headquarters in Los Angeles sits on land originally belonging to the Chumash and Tongva.

To understand that African American families hold roughly one-tenth the wealth of white American families on average is, necessarily, an indictment of our behavior. As is the fact that Native Americans had a poverty rate in 2018 more than two-and-a-half times higher than that of white Americans. These facts do not reflect the values that we seek to realize.

It is clear that we have a choice: allow these inequities to be perpetuated in the United States – or do our part to better fulfill the shared values we seek to uphold as a society. It would be misleading to suggest that even our most strenuous efforts as a business are capable of creating broad societal change, given the massive and ongoing structural inequities and policies in the United States that invest unevenly in our citizens, but we will not stand idly by and do nothing. We cannot do it alone, but we will do our part.

We will use our voice, our corporate personhood, to advocate for the investments we must make in the future of our country – to alleviate poverty, provide educational opportunity, build the necessary digital infrastructure, and confront our history of injustice. These efforts begin inside our business, with the things that we can most directly impact, like our pay practices, hiring and inclusion programs, tax strategy, supply chain, and energy consumption. We want to ensure that all members of our team, our community, and our partners feel understood and appreciated – celebrated – for who they are: each person equal in their differences.

Please consider our first CitizenSnap report a “rough draft”, an explanation of how we are going about these efforts, and reflective of our desire to learn, grow, and iterate. There is no doubt that today we fall short of our aspirations. We have an overwhelming amount of work to do, and our team feels strongly that it is important to hold ourselves accountable publicly. We believe that the greatest long-term limitation on the growth of Snap is the success of our broader society, and we will invest accordingly.

Evan

Snap Partner Summit: New Ways for Developers to Build with Snapchat

Today, we’re introducing new products powered by some of the best parts of Snapchat:

  • Camera Kit invites developers to bring Snapchat's AR camera to their own apps. Soon on Squad, you’ll be able to add fun Snapchat lenses while you browse, chat, shop, and watch videos together. With Triller’s Camera Kit integration, you’ll be able to create your own music videos with special Snapchat lenses.
  • Snap Minis are a new way for developers to bring their services inside Snapchat and empower new, social experiences. We’ve carefully designed Minis to deeply integrate within your conversations, so coordinating with friends is faster than ever.
  • Dynamic Lenses bring real-time information from your apps into Snapchat lenses. Beginning today, you can share a custom Lens on Snapchat to invite your friends to your virtual group hangs on Houseparty.
  • With Bitmoji for Games, we’ve built the ultimate cross-platform avatar for gaming. On mobile, PC, console, and beyond, Bitmoji for Games puts you and your friends right into the action.
  • Bitmoji Paint, from Snap Games Studio, brings together millions of players to simultaneously contribute to one global collage. An all-new infrastructure service will power this game, and soon, developers will be able to use these tools to build games for the Snap platform. We’re also introducing new games from partners including Mojiworks, Game Closure, Zynga and more!

If you’re a developer and interested in trying Snap Kit, you can learn more about it here.

We can’t wait to see what you will create!

Snap 团队

Snap Partner Summit: Supporting Wellbeing

We have always been inspired by the power that real friendships have in supporting health and happiness. This is particularly true for our community. New research on Snapchatters’ experiences with mental health confirms what many studies have shown -- that friends are the first person they turn to when dealing with stress, anxiety, depression and many other emotional challenges.

We believe Snapchat can play a unique role in empowering friends to help each other through these difficult moments. In March, we rolled out Here For You, a feature that provides Snapchatters with expert resources when they search for topics related to mental health and wellbeing.

Today we are introducing additional features designed to further support Snapchatters and their friends through premium content, and partnerships:

  • We are partnering with Headspace, a global leader in meditation and mindfulness, to offer their best-in-class content and resources directly in Snapchat. In the coming weeks, Headspace will offer guided mini-meditations and tools for helping our community check in on their friends.
  • We believe compelling content can help demystify and destigmatize mental illness, and earlier this year we launched a documentary series from Barcroft titled “Mind Yourself” that followed the mental health journeys of 10 young people. Today we’re announcing a new Snap Original debuting later this year. In “Coach Kev” from Laugh Out Loud, Kevin Hart, inspired by personal experiences, becomes a coach and mentor, sharing positivity and wisdom with anyone aspiring to live their best life.
  • We’re also making it easier for Snapchatters in crisis to access resources in our app. Our in-app reporting tools allow Snapchatters to alert us when they worry their friends are at risk for self-harm, and we notify that friend of the help available to them. We’re now significantly improving that experience, by immediately showing Snapchatters how they can get connected with emergency services, message a trained counselor through Crisis Text Line, or talk live with someone at the National Suicide Prevention Hotline.

We look forward to building on these efforts and developing more ways to empower friends to help friends.

Snap 团队

Snap Partner Summit 2020: New Snap Originals

Made-for-mobile shows began with Snap Originals. Today, we’re excited to reveal our new slate of shows made exclusively for Snapchat!

More than half of the U.S. Gen Z population are watching Snap Originals. Part of what makes Snap Originals so unique is not just the way the stories are told, but the types of stories that reflect the wide range of passions, experiences and voices of our community.

And for the first time, Snapchatters can become part of the show!

We’re using our unique augmented reality technologies to deliver immersive shows that are only possible on Snapchat. You can now learn the latest dance moves from some of the world's best dancers in "Move It," which uses Snap's custom motion tracking Lenses to keep up with your every step.

Check out the amazing new Shows that are headed your way:

Unscripted

  • Coach Kev - (Laugh Out Loud) - Inspired by his own experiences, Kevin Hart will be your coach, best friend and mentor all rolled into one, as he shares daily doses of positivity and wisdom for anyone aspiring to live their best life.
  • Fake Up - (Mission Control Media) - The top optical illusion make-up artists battle it out to transform their own faces into works of art you have to see to believe. Experience the artists’ work like never before as you try on and play with custom Lenses that bring the show’s illusions to life.
  • Move It - (Stellar Studios and Little Engine Productions) - Bringing together the biggest dance influencers, chart-topping hits, and Snapchat's AR camera platform, this first-of-its-kind immersive dance show will inspire and teach anyone how to move it!

Docuseries

  • Road Trippin’ - (Bunim/Murray Productions) - In this docuseries executive produced by Anthony Anderson, best friends and star creators Rickey Thompson and Denzel Dion head on a road trip across rural USA to get out of their comfort zone and share some crazy new adventures.
  • First Person - (Hashtag Our Stories) - Stories told with Snapchat Spectacles through the eyes of extraordinary young innovators creating positive change, as they fight to protect our planet.
  • Queen of Stylez - (Glass Entertainment Group) - Capturing the attention of Hollywood's biggest names and locking in the most coveted and demanding clients, no hairstylist slays quite like Tokyo Stylez.
  • Life By The Horns - (21st Street Creative) - Follow Ezekiel Mitchell, a 22-year-old destined to be a cowboy, on his life or death journey to become the best bull rider in the world and the first African-American to win the title in over 35 years.

Scripted

  • Frogtown - (Alcon Television Group) - In this series directed by Catherine Hardwicke (Twilight, Thirteen), a badass skater living in her car lands a second family when she falls in with an all-girl crew at the Frogtown skatepark in East Los Angeles.
  • Action Royale - (Portal A) - In this coming-of-age thriller, a teenager starts an underground esports gambling ring to pay off his father's debts, but he and his gaming phenom best friend soon find themselves in over their heads in a dangerous high-stakes world.
  • Total Badass Wrestling - (Comedy Bang! Bang! Productions) - In this comedy, a naive but charismatic young wrestler becomes an overnight viral sensation, inspiring a washed-up pro wrestler to offer his mentorship and use the hot new kid as his ticket back into the spotlight.

In addition, we’ll be renewing the following Snap Originals: “Dead of Night” by Bazelevs in association with Hooked, “Face Forward” by NBCUniversal featuring an all-new AR Lens experience that puts viewers in the episode for their own celebrity makeover, “Nikita Unfiltered” by ITV America’s Sirens Media, and Complex will again produce the next installment of Snap’s documentary franchise “Vs The World,” which will tell the story of notorious MMA fighter Conor McGregor.

We can’t wait for you to tune in!

Snap 团队

Snap Partner Summit 2020: Happening Now

When something happens, the first screen Snapchatters turn to is the one in their hand. Over 125 million people watched news stories on Snapchat this year, and more than half of the U.S. Gen Z population is watching news content on Discover.

We have always believed we have a responsibility to our community, and it’s why Snapchat remains a closed platform that works closely with a select set of partners to produce credible information in brand new ways for mobile.

We’re introducing Happening Now: the fastest way for Snapchatters to find out what’s going on in the world, up to the minute, at any time.

We’ve partnered with some of the most trusted news organizations, like The Washington Post, Bloomberg, Reuters, NBC News, ESPN, NowThis, E! News, Daily Mail, BuzzFeed News and more, to turn updates on the biggest stories across politics, entertainment, sports and more into single Snaps - creating a new format designed for the fast and frequent way Snapchatters view breaking news on mobile.

You’ll even be able to get your daily horoscope and a personalized weather update featuring your Bitmoji!

Our editorial team will also be curating a selection of publicly shared Snaps captured by our community to showcase in Happening Now.

Starting today, Happening Now is available to everyone in the US, and we look forward to rolling it out in more markets around the world in the next year.

Snap 团队

Snap Partner Summit: Snap’s Augmented Reality Platform

Cameras are evolving into fast, smart tools that can retrieve information and display content -- and we believe that through our camera and augmented reality, we’re shaping the future of how we all experience the world around us.

Over 170 million Snapchatters engage with AR daily -- nearly 30 times every day. Snapchatters are engaging with our AR experiences, called Lenses, with top-performing community Lenses reaching billions of views on Snapchat.

Today we announced new camera and augmented reality experiences for developers, creators, and Snapchatters.

Lens Studio and SnapML

The foundation of our camera platform, Lens Studio, is a powerful, free desktop application designed for developers and artists to build and distribute AR on Snapchat. We’re updating Lens Studio with new, advanced features to push the boundaries of AR creation.

Today, we’re introducing SnapML, which lets any developer bring their own machine learning models directly into Lens Studio to power Lenses. Now, anyone can create their own Lenses with neural networks, expanding the possibilities for Lenses that can transform the world. We partnered with Wannaby, Prisma, CV2020, and Official Lens Creators on the first SnapML creations.

Local Lenses

Local Lenses enable a persistent, shared AR world built right on top of your neighborhood. You and your friends can step into augmented reality together to decorate nearby buildings with colorful paint and experience a new dimension of AR.

Scan

“Press and hold” on the camera screen to unlock relevant, helpful Lenses based on what you see in front of you.

Today, we’re announcing new Scan partners:

  • Snapchatters can identify 90% of all known plants and trees thanks to PlantSnap.
  • The Snapchat camera now recognizes almost 400 breeds powered by Dog Scanner. It works on people too, so you can even figure out what type of dog you most resemble!
  • Soon, you can Scan the iconic Louis Vuitton monogram to be transported to a virtual installation displaying their classic trunks and latest collection.
  • Later this year, Nutrition Scanner will give a rating on the quality of ingredients in many packaged foods when you Scan an item’s label thanks to Yuka.

Additionally, we’re introducing Voice Scan, which offers Lens results based on your voice commands. Powered by our partnership with SoundHound, press and hold to tell Snapchat what kind of Lens you want to see.

To create Lenses and experiment with these powerful new tools, visit lensstudio.snapchat.com to download and get started in Lens Studio.

Snap 团队

Snap Partner Summit: Action Bar, Places, Topics, and Story Replies

Today, we’re introducing a new way to navigate Snapchat, as well as new features for the Snap Map and Stories, giving you more ways to find what you’re looking for and connect with the growing Snapchat community.

Action Bar

We’re making it easier to navigate Snapchat with our new Action Bar, which provides top-level navigation when you open the app. It’ll change contextually based on what you’re doing or watching.

Places

Snap Map is a personal map that shows what your friends are up to, highlights perspectives from the Snapchat community, and is used by 200 million Snapchatters every month.

We’re adding Places to the Snap Map so you can easily find the spots that are popular with our community, no matter where you are. We’re adding millions of listings for businesses around the world.

The Place Profile includes Snaps from the location, the address, hours of operation, and reviews from TripAdvisor and Foursquare. Ordering food through Postmates, DoorDash, and Uber Eats is just a tap away, starting soon in the US. Places are rolling out today on Android and iOS.

We’ve also made it easy for local businesses to re-engage their customers as they reopen by providing free ad credits. (https://forbusiness.snapchat.com/local).

Topics

Today, Snapchatters share more than 3 million Snaps per day to Our Story. This makes Our Story one of the best ways to see what’s happening in the world through the eyes of the Snapchat community.

Now, there’s a new way to share the things you’re passionate about with Topics. Use a Topic sticker or submit your Snap to a Community Topic, like “Life Hacks” or “Oddly Satisfying” and browse Topic Pages to explore Snaps based on what you care about most.

Story Replies

We’ve rolled out Story Replies to make it easy to communicate with the Snap Stars you’re following. We filter out bullying and hate speech to make sure that Snap Stars feel the love from their fans. Snap Stars can turn Story Replies into stickers and add them to their Stories to power things like Q&A Sessions.

Snap 团队

我们同舟共济

编者按:Snap CEO 埃文·斯皮格尔于 5 月 31 日(周日)向所有 Snap 团队成员发送了以下备忘录。文中,他表达了对种族主义的谴责,同时主张创造更多机会,来践行倡导全民自由、平等和正义的美国价值观。

___________

尊敬的各位团队成员:

如上周劳拉所言,我们本计划于明天上午在 Snap 焦点会议讨论乔治、阿莫德和布蕾娜遇害的事件。然而,当我重新审视美国冗长的种族歧视和暴力史后,我感到自己再也等不下去了。面对邪恶,每一分钟的沉默都意味着对暴行者们更多的纵容。我很抱歉需要等待如此之久才能和你们分享我的感受。

看到美国黑人及其他有色人种同胞们受到的恶劣待遇,我心如刀绞,痛彻心扉。

对于他们在自由、平等和公正方面遭受的不公和长期的挣扎,我在年轻时便深有体会。我父亲曾在克里斯托弗委员会中担任总顾问一职,非常巧的是,我们的总顾问麦克也曾在这个委员会中工作过,该委员会的成立契机是 1991 年发生在洛杉矶的罗德尼·金 (Rodney King) 被殴打事件,目的是调查洛杉矶警察局内部的种族歧视和过度使用暴力的情况。委员会的调查结果表明警署内普遍存在这类情况,而领导阶层对此却置若罔闻。最令人感到震惊的是,他们在 30 年前提出的种种改革建议,至今仍未被付诸实践。

后来,我得到了一次前往南非工作和学习的机会。在那里我荣幸地见到了我的偶像——大主教图图先生 (Desmond Tutu)。我亲眼目睹了南非种族隔离制度产生的巨大破坏和种族主义带来的大量遗毒,但同时也见证了各界为社会的进步和调解而不遗余力地作出的努力。在斯坦福大学读大四的一年,我住在一座名为 Ujamaa 的校舍中。这座校舍是专供黑人群体住宿的地方,因此大多数居住者都是黑人。就算是在享誉盛名的斯坦福,种族歧视和待遇不公的情况仍然层出不穷,与我们的日常社会无异。

我谈及这些经历并非为了显示我对美国黑人的生活现状有丝毫的切身体会。我只是想说,近 30 年来,我亲身见证甚至参与了美国和世界各地为了争取平等的美好心愿而以热忱和坚持作出的强烈呼吁和积极行动,然而 30 年后,虽然无数要求变革的声音此起彼伏,我们却几乎看不到任何实质性的进展。美国的贫富差距已经达到了近百年来前所未有的严重程度。非白人人群甚至在购买日用品或者跑步健身时也要时刻提防杀身之祸,而凶手却能逍遥法外。简单而言,所谓的“美国实验”已经失败了。

之所以谈到这些是因为我知道,如马丁·路德·金所言:“暴动是被忽视者的语言”。美国长久以来一直承诺为每个人带来自由、平等和公正,然而数百年来一直平和拥护变革的人们却几乎看不到任何进展。我也知道为什么那些参与暴动的人们会感到自己的心声无人倾听。

创立 Snapchat 后,我第一次受邀进行的演讲是在 2013 年斯坦福商界女性大会上。我当时说道:“我是一个年轻、受过良好教育的白人男性,“我感到非常、非常走运。“因为人生没有什么公平可言。” 我认为,强调我享有的这些特权,并承认社会中存在的种种不公是极为重要的——尤其是面对每天都要应付这种歧视的女性商界精英时。承认我的特权是非常重要的第一步,因为这促使我去聆听他人。作为一个富有的白人男性,我的经历可能与众多美国同胞迥然不同。了解和我背景相异的人们的处境,促使我与他们在抗争中并肩作战。

出身不应决定人生的轨迹,这是我们国家在创立时的思想根基。建国者们认为,上帝只甄选一人为王的观点是荒谬的。上帝平等地爱着我们所有人,每一个人都有权享受上天的恩赐。他们渴望建立一个博爱平等的社会,一个让每个人都感到上帝与他们同在的社会,一个让所有人都能平等享受上天恩赐的社会。

然而,这些倡导着自由、平等、公正价值观的建国之父们,他们中的大多数自己却是奴隶主。“国由人建,国为人建”,听起来如此伟大的理念,根基却是偏见、不公、种族主义。不铲除这种腐朽的根基,不正视它长久以来根本无法为所有人创造平等机会的事实,我们就无法意识到自己能为人类社会的进步贡献多大力量,而这一自由、平等、公正的宏大愿景也永远无法实现。

朋友、团队成员、记者和合作伙伴常常问我,我们能做些什么来改变一些社会现状?29 岁的我不是什么专家,关于世界的运转我还有很多东西需要学习。下文中我将表达自己的观点,阐述我们需要做些什么来催生美国现在亟需的变革。如果不能做到“不问背景出身就为所有人创造平等的机会”这一点,这种社会性的种族主义是无法根除的。

在我看来,首先必须要理解的一点是,现在的美国基本上经受着里根总统等人推行的“伟大思想”的束缚,即商业是推动社会进步的动力来源,而政府应尽可能地为其让路。确实,税收和规制的减少促进了经济的发展,联邦政府也将其投资重点从研发等面向未来的事业转移到社会保险等权益事业上。诚然,政府研发是一项长期投资,但它也有相当可观的短期回报:它帮助建立了现代智能手机众多部件的开发根基,从而促进了类似我们这样的企业的发展和壮大。下面是对联邦政府预算的粗略计算。尽管具体每一行的内容可能不一定准确,但即便是这样的估算也能看出过去和现在存在的一种以未来为代价的显著趋势:

毋庸置疑,我们的国家将商业摆在了最高的地位上。尽管 Snap 因为这些政策得到了不计其数的好处,但现在我认为是时候将美国的人民摆在第一位了。

我相信,最首要的一步举措是重申我们对建国理念的承诺:自由、平等、公正、生命、解放和对幸福的追求。我们必须通力协作,规划出关于未来成功的共同愿景,并为我们的下下一代打造最符合我们心目中理想形象的美国社会。这是一个所有美国人都必须参与的过程,从而真正地诠释“国由人建,国为人建”这句话。如果我们能规划出国家的理想形象,就能付诸行动,在为实现我们的共同愿景而作出重要决策时融入我们的价值观。

同时,我们必须开始把这一价值观的履行程度作为成功的度量标准,而摒弃 GDP 或者股市之类荒谬的短期指标。如果人们的医疗费用上涨,不管个人获得了多少价值,GDP 都会增长。如果飓风来袭吹倒了大量房屋,在重建的过程中,GDP 也会增长。GDP 可以说是一种毫无意义的度量指标,它根本无法反映出真正为人类的福祉作出贡献的是什么。我们必须意识到,对幸福的追求远不止对财富的追求这么简单。

我们应当成立一个多元化、无党派的真相、和解和赔偿委员会,必须着手启动一项流程,确保全美国的黑人群体的心声都能得到倾听,调查执法系统内部存在的偏见和歧视问题,强化美国司法部民权司的权力,并根据委员会就调解和赔偿提出的建议采取行动。世界各地都有人敢于直面暴行,启动类似的变革流程,这些榜样值得我们认真学习。我们还应该构建一种流程来反映出美国的价值观,并帮助我们的国家作出必要的变革,恢复元气。

我们必须对教育、医疗保障和住宿进行投资,让普通大众能更轻松无忧地获得这些自由公平的社会必备要素,从而重启美国的“机会引擎”。

我认为,自 80 年代以来美国的企业家精神之所以衰退得如此显著,缺乏一张可靠的社会安全网是原因之一。企业家精神需要从“人们敢于面对风险创立企业”中来体现,而没有类似我手中的这种安全网,这几乎是不可能做到的。如今,羽翼未丰的未来企业家身负学费贷款,拿着增长缓慢的微薄薪资,还要面对不断上涨的生活开销,这种情况下他们将很难存下启动资金来创办企业。

为国家的未来进行投资,从而造福我们的下下一代,其代价是不菲的。我们需要实行更为渐近的所得税体系,大幅提升地产税,并要求企业支付更高的税率。在对未来进行投资的同时,我们也需要减少联邦赤字,从而能更好地应对如今瞬息万变的世界在将来可能会带来的任何外部冲击。简言之,像我这样的人会交更多税,但我认为这对于构建一个能造福于所有人的社会而言是值得的。

许多这类变革可能会在短期内对企业造成不良影响,但它们代表着对未来国民的长线投资,因此我相信从长远角度来看,我们会共同收获丰硕的回报。

为什么目前还看不到这一变革的迹象?原因无他,这是因为政府各部门中无处不在的婴儿潮一代没有兴趣为他们的后代创造更好的未来。数十年来,政府一直在全力推行负债融资减税和应享权益支出的战略,来充实他们最重要的选民——婴儿潮一代——的腰包。确实,婴儿潮一代持有全美近 60% 的家庭财富。相比之下,亿万富翁们的持有比例约为 3%。举例来说,通过社保体系,我们无需任何形式的支付能力调查,就可以对一项能够为美国史上最富裕的一代人带来福利的计划融资。

一些研究显示,如果年长的一代无法从年轻一代身上看到自己的影子,他们就不太愿意对未来进行投资。在美国,婴儿潮一代中约有 70% 是白人,而 Z 世代中白人约占 50%。美国的人口结构变动已不可避免。因此,问题的关键在于我们是否能齐心协力,打造出一个可以更好地反映我们建国理念的国家,抚平过去遭受的重创,努力消除种族主义和歧视,并为所有人创造平等的机会——不问背景,不问出身。

来源:https://money.cnn.com/interactive/economy/diversity-millennials-boomers/

在 Snapchat 上,一切与煽动种族暴力者相关的美国帐户绝对不会得到我们的推荐,不论他们的言论是否发表在我们的平台上。我们的“发现”内容平台是经过严格甄选的平台,由我们决定推荐哪些内容。我们曾多次表示将努力为社会带来积极正面的影响,而这将通过 Snapchat 的推荐内容来兑现。我们也许会继续允许意见不同的人群保有 Snapchat 帐户,只要他们在 Snapchat 上发布的内容能够遵循我们的社群指南。但是我们绝对不会推荐这些帐户和其发布的内容。

放下无端的憎恨,诚挚接纳他人,一切都还来得及。我诚恳而热切地盼望统领我们伟大国度的领导层能够竭力兑现我们的建国初衷、美国的存在意义:自由、平等、公正。

在此之前,让我重申我们的行动原则:对于种族主义、暴力和歧视,我们决不会视而不见,决不会在我们的平台上推荐这种内容和支持这些观念的人群。

这不代表我们会删除人们无法赞同的内容,或者封停可能冒犯他人的帐户。对于国家和世界的未来,我们还有许多不同的见解需要去辩论。但是唯有一点没有争辩的余地,那就是生命的价值和对自由、平等与公正的不懈追求。我们与所有拥护和平、博爱和正义的人肩并肩,通过自己的平台扬善除恶。

我知道,有很多人会认为,就算“某些人”是种族主义者,就算社会上存在“一些不公”,这也不能代表社会的全貌。但是在我看来,人类是一个个体之间有着强烈关联的群体,如果某个人遭受不幸,所有人都会感到苦痛。一人食不果腹,所有人都会食不果腹。一人家徒四壁,所有人都会家徒四壁。一人以沉默来纵容不公之行,所有人都会背离我们践行建国之本的至高理念。

有人问我 Snap 是否会为推行公平和正义的组织提供支援。回答是肯定的。但是根据我的经验,慈善事业无法真正动摇充斥着各种不公平现象的严峻现实。公司会一如既往地作出有意义的贡献,为贫困人群创造机会,为正义的守护者们提供捐赠。但是,要实质性地改变现状,必须要进行更加彻底的社会重组。私人的慈善工作只能查漏补缺,或者加快一些变革进程,但单靠它们是无法跨越社会不公造成的深壑的。举国上下团结一心,才能跨越这一鸿沟。让我们齐心协力,一起实现自由、平等、公正的承诺。

前方的路充满荆棘。为了让乔治、阿莫德、布蕾娜和众多无名牺牲者的不幸为美国社会中阴魂不散的种族暴力和歧视问题画上句号,我们必须敞开双臂,迎接深刻的变革。这不仅仅是国家体制的变更,也是对我们心智的一次涤荡。让和平之光照亮世界,将爱的温暖传播给每一个生灵。

愿和平与你同在。

埃文

对达米恩·赫斯特绘画的全新诠释

今天,我们推出了一种与著名艺术家达米恩·赫斯特 (Damien Hirst) 携手打造的全新增强现实体验。这款面向全球用户提供的 Snapchat 镜头灵感源自他的《旋转画》,能让每个人在家里创作自己的旋转画。在虚拟画布旋转时,挥毫泼墨,创作无数可能的杰作。

1992 年,赫斯特在其位于伦敦布里克斯顿的工作室首次尝试旋转绘画,并于 1994 年移居柏林时开始创作他的《旋转画》系列。赫斯特在其机器制作的旋转画首展期间,邀请参观者在旋转机上创作他们自己的画作,让大家都体验一回艺术创作的乐趣。现在,我们全球的用户可通过 Snapchat 相机的镜头尝试这种别具一格的艺术创作手法。

我们还同健康伙伴 (Partners in Health) 携手推出该功能,以支持他们针对 COVID-19 新冠疫情作出的救治努力。他们是一家社会正义组织,在此次疫情期间致力于支持弱势群体,并为全世界众多患者提供救治。

“与 Snapchat 合作推出该优秀的旋转艺术镜头,让无数人能够直接在他们的手机上创作自己的旋转画,这简直不可思议。此次合作还帮助了健康伙伴,对此我非常高兴。他们是一家有远见的杰出组织,助力全世界发展中国家/地区的人们应对 COVID-19 造成的灾难性影响。” - 达米恩·赫斯特

完成你的 Snap 之后,请将其分享至“我们的故事”,在包含大家的作品的虚拟画廊中进行展示。让我们一起将 Snapchat 变成一个更加丰富多彩的世界!

Contributing to COVID-19 Relief

As the global COVID-19 pandemic continues, Snapchat’s technology makes it possible to stay in touch with friends, bring awareness to safety protocol as public health guidance evolves, and stay informed by trusted media publishers.

From Snapchat Calling to Snap Camera, friends have kept close through voice and video. Snapchat’s calling feature, often used with AR experiences, grew by more than 50% during late March compared to late February.1

With a new suite of creative tools, Snapchatters have quickly shared expert-approved best practices with their friends with their Snaps. We’ve launched three COVID-19 Lenses, including a worldwide Lens with tips for staying safe with information sourced from the World Health Organization. These Lenses have reached almost 130 million Snapchatters globally.2

And today, to further support the global COVID-19 relief efforts, we're launching a new augmented reality donation experience, using Snapchat Lenses to bring awareness to the COVID-19 Solidarity Response Fund for the World Health Organization.

Through the Snapchat camera, Snapchatters can scan 23 international currency notes across 33 countries, bringing up an AR visualization of how donations support the World Health Organization’s immediate response efforts to track the spread of COVID-19, ensure patients get the care they need, and provide frontline workers with critical supplies. Snapchatters can then easily donate, and encourage friends to do the same by sending Snaps of the experience.

Additionally, media publishers covering COVID-19 on our Discover platform will give Snapchatters the option to swipe up to donate directly from their content. To date, over 445 Discover Stories or Shows have been produced on COVID-19, and over 68 million Snapchatters worldwide have viewed COVID-19-related content on Snapchat. Over 40% of Gen Z in the US have tuned into this content to stay informed.3

With COVID-19 continuing to affect people around the world, Snapchatters are staying closely connected to their friends, can easily find timely and accurate stories on how to stay safe, and can donate and bring awareness to relief efforts that can make an impact.

1Snap Inc. internal data February 22 - March 6, 2020 vs. March 16 - March 29, 2020.

2Snap Inc. internal data March 2020.

3Snap Inc. internal data March 1 - 29, 2020. Gen Z is comprised of Snapchatters aged 13-24. Age and location data subject to limitations. See https://businesshelp.snapchat.com/en-US/a/audience-size-tool for details.